Features
- How to Warm up a Cold Prospect so that they Know They Matter.
- How Often You Should Mail Your List to Stay Relevant.
- How to Generate “Pattern Interrupts” that Get Emails Opened and Read.
- How to Write an “Inception Email Sequence”.
- The Secret to Subject Lines that get Opened.
- How to Incorporate Really Good Stories in Your Emails.
- How to Write Cliffhangers.
- The Stupid Trick that Double Your Response Rate.
- The “Celebrity Sighting” Email Opener.
- The Reason Why Sales Letters Aren’t Enough.
- The “Why People Buy” Pyramid
- The “Format Like a Weirdo” Trick
- The Every Email Checklist.