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Winning at WordPress Introduction

Winning at WordPress
Winning at WordPress is a full training course that is taught by author Alyssa Brady with the purpose of helping learners with web design and business development in order for them to become professionals. Through this course, learners not only learn how to design incredible sites without any coding at all but also are equipped with strategies for growing and running a successful web design business. It is great for web designers who want to up their skills, especially when working on higher budget projects.

The main instructor for this course is Alyssa. Her job was to support students making their way through the challenging beginnings of a web design business and help them into big time success stories. Alyssa started her web design company from the ground up with almost a decade of experience designing websites within WordPress.She is known as well an expert in Shopify and Showit. She shares about being able to sell WordPress Websites at the top price tag, and she wants to teach how that is possible for people in hopes it can help some students achieve similar success.

What included in

Course Structure
Module 1: Intro to WordPress

• Understanding the Basics of WordPress
• Why Choose WordPress for Web Design?
• Differences Between WordPress.com and WordPress.org
• Setting Up Your WordPress Website
• Navigating the WordPress Dashboard

Module 2: Getting Started & Setting Things Up

• My Go-To Theme and How to Install It
• Configuring Your Theme Settings
• Choosing Your Theme Demo & Installing It
• Setting Up Your Header
• Setting Up Your Main Menu
• Setting Up Your Footer
• What is WP Bakery & Why Do I Use It?
• Theme Support

Module 3: Let’s Start Designing Your WordPress Website!

• Let’s Design Your First Page
• Using the Template Library to Build Pages
• Getting Familiar with the Design Elements
• Typography Elements & Using Type to Make Your Website Better
• Quick Overview of the Backend Builder
• Using Image/Media Elements
• Row & Column Page Structure
• Adding Spacing & Transforming Content
• Drag-and-Drop Elements
• Background Images, Colors, Overlays & More
• Adding Animation Effects
• Adding Testimonials
• Adding Portfolio Pages & Sections
• Creating Awesome Hero Sections
• NEW: Adding an Email Pop-Up to Your Website

Module 4: Essential Plugins for WordPress Web Design

• What are WordPress Plugins & Why Use Them?
• Installing and Updating Plugins
• My Must-Have Plugins

Module 5: Crafting Stunning Landing Pages

• Strategies on Designing an Amazing Home Page
• Styling Your Pages
• Conversion-Centric Design
• Optimizing for Mobile Responsiveness

Module 6: Blog and Content Creation

• Creating a Blog Page
• Adding Blog Posts
• Using Categories and Tags
• Writing Engaging Blog Posts
• SEO Basics for Blogging

Module 7: E-Commerce Integration

• Installing WooCommerce
• Other Important WooCommerce Settings
• Building an Online Store
• Adding Products and Categories
• Customizing the Shop Page

Module 8: Website Optimization and Maintenance

• Performance Optimization
• Speed and Loading Time
• Caching and Image Optimization
• Website Security
• Website Maintenance
• Regular Backups
• Updating Themes and Plugins
• Troubleshooting Common Issues

Module 9: Launching Your Website

• Testing Your Website
• SEO Optimization
• Setting Up Analytics
• Domain Name Configuration
• Sending video tutorials to the client
• Going Live, What’s Next?
  Bonus Module: Sales, VIP Days, Retainers, Pricing & More!
• Proposal Template
• Download Your New Resources (done-for-you scripts, templates & more)
• My On-Boarding Process
• My Off-Boarding Process
• Using Branding to Create an Epic Site
• Recommended Tools for Your Web Design Biz
• Design Retainers to Scale Your Business
• VIP Day Breakdown
  Bonus Selling Lessons (Sales Call Process, Questions to Ask & Other Sales Strategies)
• Pricing Your Services
• NEW – Monthly Live Group Q&A/Consultation Calls
• NEW: What Every Web Designer Needs in Their Contract

Benefit of taking this course

• Design Stunning Websites Without Coding: Learn how to design amazing websites and templates using the available tools in WordPress without needing programming experience. This makes the design process easier, allowing more creativity around it rather than worrying about how to handle some difficult technical element.
• Efficient, Effective, and Strategic Design: This course shares web design strategies and methods that will save you time creating high-quality work. How to build the most efficient WordPress websites for better workflows and productivity.
• A Design Process: You will implement an organized way of designing the web that will let you enjoy it and also make your design work look more structured. A process will make you more in control and flow.
• Expanding Your Potential Customer Base: Increases your business prospects and earnings by growing the pool of potential clients. You will be able to attract more clients and work with them, utilizing the skills you learned.
• Develop A Name As a WordPress Authority: You will begin to stand out online among other web designers, making your presence in the community stronger than ever. This course will give you what you need to be head and shoulders in your field.
  

  Who should take this course?

• New or Upcoming Web Designers: This course is for anyone who wants to be a web designer and get paid like a top designer because your work will command more than $10k, but you don't need experience.
• Designers with Previous Website Experience: For those of you who have experience designing websites on Squarespace, Wix, or other platforms but are interested in expanding your revenue stream and crafting WordPress sites, this course will help give you skill transferability and build a stronger business backend.
• For Those Who Feel Trapped at the Amateur Level: If you believe potential clients or professional businesses don't regard you as an expert web designer and that your efforts to improve your reputation with others have been unsuccessful, this course helps you get beyond these limits and advancements each person into a more adept phase of field mastery.
• Anyone Who Wants to Differentiate in the Industry: If your goal is not to be one among thousands of web design companies found on Google, then this course will help you develop those extra features needed for unique skills and impressive projects that clients want.
• For Individuals Who Wish to Get a Comprehensive Understanding of WordPress: This course is ideal for you if you wish to get a rigorous and truly comprehensive insight into all facets of creating beautiful websites with confidence using WordPress.
  

  Conclusion

  Winning at WordPress is the prerequisite course for anyone who wants to level up their web design skills and business. This particular course is about web designing for newbies who want to design professionally. It not only gives the fundamentals but also, there are strategies that would help you reach your goals and grow your business in the future.

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