Lean Content Academy – Content Checklist Tool
Original price was: $97.00.$39.00Current price is: $39.00.
What do you think is stopping you from creating great content?
You’ll probably say time, budget or talent – but with a rock-solid process, you don’t need to rely on these things a fraction as much as you currently do.
Building that kind of process takes trial, error, iteration and experience. But thankfully we’ve done all the hard work so that you don’t have to…
Features
- 1) Strategy Development
- Explore your business objectives, your audience, your opportunities and how these influence your content strategy.
- 2) Technical Preparation
- Get set-up for launching your social media and ad accounts.
- 3) Pre-Production
- Plan how you’re going to create your content, by establishing repeatable processes, allowing you to get the right information from the right people.
- 4) Production
- Execute these plans by creating blog, video, podcast and email content.
- 5) Quality Control
- Edit and cross-check everything you’ve produced to ensure that it’s in line with your brand.
- 6) Re-purposing
- Invest time in making sure that you can reuse the content you’ve created in multiple ways.
- 7) Optimization
- Deep-dive into SEO to ensure that the right people are finding your brand.
- 8) Distribution
- Get started on your ad campaigns, focusing on what audiences you’re targeting and running conversion campaigns.
- 9) Measurement
- Gauge your success against your KPIs and adjust your approach accordingly.
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