Dan Ferrari & Aaron Winter – The 12 Laws of Copywriting

Features of Dan Ferrari & Aaron Winter – The 12 Laws of Copywriting

What You Get:

1. The complete 24+++ hours of the most oddly original, heartbreakingly honest, and gregariously global “how-to-copywrite-and-other-stuff-too” course that’s ever been assembled.
2. Guest-starring a murderer’s row of industry MVPs, including David Deutsch, Dan Ferrari, Julie Hassett, Jen Adams, Ning Li, and Joe Schriefer.
3. Together, we’ve sold $1.3 billion worth of newsletters, pills, and other direct-marketing macguffins.
4. Yeah, we’re those guys. A.K.A. Dig.In, Dig.Out, Dig.On-The 12 Laws of Copywriting
5. The small group of weirdos that’s been quietly breaking most of the laws and hoarding most of the LOLz to ourselves for the past decade.
6. We’ve ghosted for everyone from Agora to Apple. Boardroom to BMW. Copy Accelerator to Calvin Klein. (Full alphabet here.)
7. And more importantly, hosted 8 of the history’s most epic parties. (See below).
8. But here’s the one thing we’ve NEVER done. And will never do AGAIN, in ANY audiovisual format whatsoever, on ANY part of the Internet whatsoever…
9. 24+++ hours of your mind bending into a pretzel in the most enjoyable way possible.
10. With spicy mustard.
11. Guest-starring David Deutsch, Dan Ferrari, Julie Hassett, Jen Adams, Ning Li, Mike Abramov, John Hays, Tim Cels, Jeff Little, Zach Scheidt, Cameron Stang, Jon Ingram, Donnie Bryant, Colin Chung, and Joe Schriefer. Plus friends in high places like Hollywood, Harvard, and the White House. And introducing the Nigerian Prince — Andy Mukolo.