Charles Miller – The Writersonal Branding Playbook

Features of Charles Miller – The Writersonal Branding Playbook

What You Get:

1. Brand Identity
2. Refining it when it’s obvious
3. What to do when it’s not obvious
4. Being known for one thing
5. Adding personality
6. Adding uniqueness
7. Gearing everything around your goals
8. Profile Creation
9. How to write the perfect bio
10. Header and profile photos
11. Pinned tweet strategies
12. LinkedIn featured section strategies
13. Networking
14. How to find accounts to network with
15. Replying quantity and strategy
16. When to start DMing
17. How to DM people to sell
18. How to DM people to just be friends
19. Taking relationships off-platform
20. My 9-Step Universal Writing System
21. Get inspiration (tools and resources included)
22. Pick your angle / big idea
23. Research (tools and resources included)
24. Gather Assets – Photos, information, links, etc
25. Write an outline
26. Write the body – How to inform and retain interest
27. Write the conclusion – How to finish strong and sell
28. Write the hook/Intro – How to get and keep attention
29. Edit – Mindset, tools, and strategy
30. Content Creation
31. Creating content for your goal
32. Types of content that work
33. 48 templates that crush it over and over again
34. 21 hooks that crush it over and over again
35. The right way to use artificial intelligence
36. The infinite content playbook
37. Frequency depending on platform
38. Getting endless ideas from others, yourself, and software
39. Leveraging your personality and experiences
40. Long-form vs mid-form vs short-form
41. Balancing trust building and engagement farming
42. Twitter giveaways, quasi-giveaways + same for LinkedIn
43. How to create LinkedIn carousels
44. Differences between LinkedIn, Twitter, and IG/TikTok/Shorts
45. Repurposing to LinkedIn, Twitter, and IG/TikTok/Shorts
46. The exact process of sitting down and doing the work
47. My universal writing process applied to content
48. Examples of best in my network
49. Getting Seen
50. Reciprocal engagement
51. Strategic partnerships
52. Paying for promotion (how to do it right)
53. Offers
54. Service options
55. Product options
56. Options that are somewhere in the middle
57. Which to build at which stages
58. How to make an offer irresistible
59. Examples of best in my network
60. Bonus: My hyper-effective offer launch playbook
61. Sales Funnel
62. The link tree strategy
63. The full website strategy
64. Persuasive landing pages
65. Pinned tweets, pinned IG posts, and LinkedIn featured section
66. Where/how to plug links besides your profile
67. Cold outreach basics
68. Examples of best in my network
69. Watch Me Build A Brand
70. Identity
71. Profiles
72. Finding people to network with
73. Engaging, DMing, and partnering
74. Content creation
75. Initial offer
76. Basic funnel
77. Later offers
78. More sophisticated funnel
79. Putting It Together
80. Phase #1: 0 to 1,000 followers
81. Phase #2: 1,000 to 10,000 followers
82. Phase #3: 10,000 to 100,000+ followers
83. Time-blocking strategy
84. When to sell different types of offers
85. Managing expectations, staying sane, and staying persistent
86. Bonuses
87. 49 viral post templates to plug and play PDF
88. 21 hooks that crush it over and over again PDF
89. 175-post analysis / swipe file
90. Creator funnel analysis
91. General copywriting analysis
92. Top software tools for writers and creators
93. 50 Rules For Better Writing (100-page eBook)
94. Written 30-page personal branding summary
95. Written 30-page freelance guide

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