GIVE PEOPLE AN AMAZING REASON TO SIGN UP FOR YOUR LIST.

START BY CREATING SOMETHING INNOVATIVE & UNIQUE

AND DON’T TRY TO APPEAL TO EVERYONE (OR YOU’LL APPEAL TO NO ONE).

YOUR LEAD MAGNET MAY BE REPELLING YOUR DREAM CUSTOMERS (INSTEAD OF ATTRACTING THEM).

A BAD LEAD MAGNET = A BAD CUSTOMER EXPERIENCE

YOU ONLY GET ONE CHANCE TO MAKE A FIRST IMPRESSION. WHAT DOES YOUR LEAD MAGNET SAY ABOUT YOU?

INTRODUCING

The Perfect

Lead Magnet

IT’S WHAT’S ON THE INSIDE THAT COUNTS

LET ME HELP YOU FIGURE OUT EXACTLY WHAT YOUR LEAD MAGNET SHOULD BE…

• This program will guide you through the list building process so that you can build a better list with higher quality leads FASTER.
• I can show you how to quickly get your business in front of the right people so that you spend less time worrying about customers, and more time creating exceptional products and programs for your customers.
• Gain access to the system that I’ve personally used to build email lists of hundreds of thousands of dream clients and customers in both my ecommerce and online education businesses.

PUSH THE ENVELOPE

LET’S SEE WHAT YOU’VE GOT.

• Discover the ABC’s of the Perfect Lead Magnet and how you can use them to attract the right people to your business.
• If you want to stand out, you need to know how to leverage your unique strengths and skills and use them to “flavor” your offering. I’ll show you how.
• Proper market research is one of the main pieces most small business owners are missing (which is why they often don’t know what to offer and struggle to get exposure). I’ll teach you to quickly and easily understand your dream clients and customers.
• Plus: expansive examples of every type of lead magnet to get your creative juices flowing.
• You’ll walk away confident with a powerful topic and strategic format for your Perfect Lead Magnet.

• This is your plan to follow for Perfect Lead Magnet creation – Start to Finish!
• Use this proven step-by-step system to quickly and easily create Perfect Lead Magnets for your business.
• I’ll show you how to use your knowledge of your customer, your business and yourself to pick the proper format, look and feel that will blow your prospects away!
• I’ll introduce you to my favorite software and tools for creating lists, PDF guides, video trainings, quizzes and checklists and more.
• I’ve spent the time researching and personally testing all of these so that you can just follow my system and quickly get it done.

• I’ll show you the tested layout that I’ve found performs best for getting sign up’s.
• My proven formulas for creating headlines that grab your reader’s attention, motivates them to keep reading and take action. Take these plug and play headlines and you’ll be amazing how quickly you can master copywriting once and for all.
• We’ll go over the difference between features and benefits that will empower you to quickly write copy that converts.
• My secret strategy call-to-action copy writing strategy that makes signing up – seamless!
• Discover how I make gorgeous opt-in pages (that will make your brand look like a million bucks) without the help of a graphic designer!
• Plus the simplest and most effective split testing strategy – it’s no longer difficult or confusing!
• And scripts that you can use for your perfectly packaged welcome sequence.

When building our email list, many of us miss out on properly utilizing the biggest asset that we have – our site! Regardless of how many people are visiting your site, the people who make it there are incredibly targeted and you should make it your goal to get each and everyone of them onto your list. No visitor left behind!

Now I’m not just talking about adding a little newsletter sign-up in your sidebar. I’ll show you over 28 places, and several incredibly surprising ways, to get visitors to sign up on your site.

• You’ll discover the 4 main areas to optimize on your website that will get you the biggest wins, in the shortest amount of time.
• My proven step-by-step system for using your blog to turn readers into sign-up’s (with tons of examples).
• The best places to showcase your Perfect Lead Magnet (and how to make people want it – bad).
• I’ll remove the overwhelm site design, and show you simple tweaks that you can make yourself.
• You’ll be excited to enhance your visitor’s experience when I show you how to use pop up’s the right way.
• Plus the simplest and most effective split testing strategy – it’s no longer difficult or confusing!
• Plus a simple software demo that will show you how I doubled my opt-in rate across all of my sites.

• You’ll discover how to use your social media presence to its advantage and capture new leads.
• The small parts of your business you use DAILY that are leaking leads.
• A smart guest posting strategy that has landed our clients major features such as the Huffington Post!
• How to get people to share your content and spread the word for you!
• Facebook Ads – done right, for as little as $5 a day.
• A lead generation strategy using a surprising platform with over 60 million unique users.
• You’ll walk away with unbelievable clarity on what to focus on now that you know the best options for maximizing your traffic.

1. COURSE COMPLETION KIT

($97 Value)

2. START 2 FINISH STRATEGY – LIST BUILDING CHALLENGE

($197 Value)

HOW IS PLM DIFFERENT?

• MOST LIST BUILDING EXPERTS HAVEN’T ACTUALLY SUCCESSFULLY BUILT A LIST. We live in a crazy world, and unfortunately there are a lot of people out there creating products and programs who “talk the talk” but haven’t “walked the walk.”
• MOST LIST BUILDING PROGRAMS OUT THERE WILL TELL YOU THAT IT DOESN’T MATTER WHAT YOUR LEAD MAGNET IS AS LONG AS YOU HAVE ONE – WRONG.What you offer as your lead magnet is incredibly important.Not just because it determines how quickly you build your list, but because it determines WHO joins your list.The lead magnet that you offer is CRITICAL to attracting the RIGHT leads.If you have the wrong lead magnet, you are going to build the wrong audience.If you build the wrong audience you will struggle to sell the products and programs that you have created for your “ideal customer.”
• MOST LIST BUILDING PROGRAMS OUT THERE WILL TELL YOU TO JUST THROW UP ANY OLD OPT-IN PAGE.I am going to show you how to create opt-in pages that are remarkable in their attention to detail in regards to design (because the look and the feel of your opt-in page most likely their first touchpoint and the entrance to your brand).You only get one first impression right? Are you happy with yours?Stop using horrible looking templates because you don’t know which colors to use, fonts to mix, or how to create great images.You don’t need to be tech savvy or a graphic designer to create incredible opt-in pages.I can show you how to create beautiful, professional looking pages that you can quickly create yourself.The images you use, the copy you write all is incredibly important! I’m going to show you how to do this RIGHT so that you don’t miss out on turning a single visitor into a lead.
• MOST LIST BUILDING PROGRAMS WILL TELL YOU TO JUST PUT A LITTLE OPT-IN BOX FOR YOUR NEWSLETTER ON YOUR SITE.I’m going to show you how to maximize options on your site in over 15 unique ways to make sure that your hottest prospects (aka people visiting your site) actually end up on your list.
• MOST LIST BUILDING PROGRAMS GIVE YOU A MILLION IDEAS OF WHAT YOU COULD DO, BUT NEVER TELL YOU WHAT YOU SHOULD DO.I am going to make this simple and easy by refining all of the ideas out there and providing you with a clear plan to follow to build your list based upon culminating several of the “best” list building trainings out there and researching the proven best practices from the real experts in the space.

THE

Results

THE RESULTS ARE IN…

THE

Who

HI, I’M MELANIE DUNCAN.

HERE ARE FOUR QUICK FACTS ABOUT ME TO GIVE YOU AN IDEA ABOUT WHAT I DO, WHERE I’VE BEEN, AND WHY I DO WHAT I DO BEST.(AND CREATING GREAT LEAD MAGNETS HAPPENS TO BE ONE OF THEM)

WHO IS THIS RIGHT FOR:

Try the entire Perfect Lead Magnet program and if you don’t LOVE it, I insist that you get 100% of your money back.

Here’s why I am so passionate about offering this incredible guarantee:

Before I created The Perfect Lead Magnet program, I did extensive research to figure out what most list building trainings were missing. I found that the “experts” that were teaching this topic were mostly beginners themselves, and only operated within the “internet marketing” niche.

List building is a strategy that should be used in every business, in every industry. So I decided to step up and share the systems that I have been using inside of my 7 figure ecommerce and educational empire for years.

My diverse background in a wide variety of businesses makes my training more sophisticated and comprehensive than any of the other options out there.

I spent over a year working with my team to develop this word-class program. I even conducted a 6 week beta program with students at all different stages of business, in all different industries to ensure that my strategies would work.

And they did. In fact, most of them doubled the size of their list in just a few weeks.

I know this material works. I only create quality programs full of proven strategies and systems. I’ve built my businesses the right way, and that is what I want to help you do too. That’s why I’ve been able to build 7 figure businesses while enjoying the freedom to travel the world.

That’s why my businesses have been featured in side the pages of dozens of magazines and on top television shows like ABC’s Good Morning American and on NBC.

That’s why I was asked to teach the concept of “modern selling” at the Condè Nast Headquarters.

It’s simple: Take the course and see for yourself. If it doesn’t work, just email me, prove you did the work, and I’ll refund your entire purchase.

This guarantee is extended for 30 days. Since you get immediate access to the entire program, that is more than enough time to really dive in and give it a go. Try the ENTIRE course. If you don’t love it, just email me at anytime during the 30 days and show me you’re doing the work and not getting results. I’ll refund 100% of your money.

The reason that I require you to show me you’ve done the work is because I know that my system works. I have no intention of keeping your money if you’re dissatisfied, but I insist that you commit to taking action if you want the results from this program. I’ve spent years and hundreds of thousands of dollars developing the strategies inside. Let me show you how to build your business the right way, and you will be amazed by what’s possible for you. This program will provide you with the system that you need to attract and endless stream of your dream clients and customers.

THE

Options

The Envelope, Please…

Choose from the following 2 packages and pick the experience that best suits your needs…

VIPTHE ULTIMATE EXPERIENCE