Troy Ericson – Email List Management Certification

Features of Troy Ericson – Email List Management Certification

What You Get:

1. The life of a copywriter is stressful:
2. You have to fight for jobs that dozens of other highly qualified writers are applying for. You hope & pray that you get chosen. Usually, you don’t
3. If the client does reach out to you, they haggle you down on your per email rate or want you to work hourly.
4. They don’t usually pay you 100% up front.
5. Then you work on writing the emails in a Google Doc & turn them in on time.
6. Then the client asks you to make a bunch of revisions. It’s something little that probably won’t make a difference. But you keep going back & forth to make them happy. Sometimes they even ask you for extra little favors.
7. When you follow up about getting paid, the client doesn’t give you a straight answer.
8. Maybe they pay you. Maybe they don’t.
9. You never find out how your work performed. Which means you can’t get paid rev share, even if your copy CRUSHES for them.
10. So you vow to never work with that client again.
11. And even if the project does go well, they usually don’t need your services again for awhile.
12. Which means you have to spend more time trying to find another client to replace them.
13. And the cycle repeats itself over & over & over.
14. You live a life of feast or famine. Some months are great, others, not so much.
15. In fact, you spend more time hunting for new copywriting clients than you do working. Which doesn’t pay the bills.
16. My name is Troy Ericson…
17. And if you can relate to any of what I just said, I’m going to show you how to stop working with ‘little league’ clients…
18. And build true & lasting partnerships with REAL businesses who happily pay $2-5k/mo for Email List Management.
19. I’ve used Email List Management to collect over $3,640,000 in my business since 2020.
20. Now, I’m not promising that you’ll make that much. In fact, most people won’t.
21. BUT… I do have a LOT of students who use Email List Management to get amazing results for their clients… and make $10k, $15, or even $19k per month:
22. I’ll show you more success stories in a moment…
23. But first, you’re probably wondering how we do it.
24. Me & my students use a strategy called ‘Email List Management’, which works like this:
25. Get paid $2-5k PER month, up FRONT.
26. Sign into the client’s ESP (where they send emails from)
27. Write that day’s email.
28. Do a quick ‘deliverability check’.
29. Send the email.
30. Repeat each day for 1 month.
31. At the end of the month, get paid rev share bonuses.
32. Client pays you up front for month #2.
33. Rinse & Repeat for months or years to come.
34. It really is that simple.
35. Here are all the lessons under each module:
36. Module #1: The Mindset of an Email List Manager
37. Copywriting vs Email List Management (Why does ‘ELM’ make more money?)
38. ‘ELM’ Success Stories (PROOF that you can be next)
39. The $30k/mo Mindset + Productivity Hacks
40. How to use this Program & where to find HELP!
41. e #2: How to Write High-Converting Emails
42. Finding Endless Writing Ideas (Research Hacks)
43. The 5 Types of Emails That Work Over & Over
44. The 7-Point Checklist to Perfect your Emails
45. Unique Subject Lines, From Names, & Link Hacks
46. How to Create NEW Promos (even better than holiday sales)
47. How to run a Launch (Huge $$$ Potential)
48. BONUS: Ecom Emails w/ Brennan Hopkins
49. BONUS: Affiliate Emails w/ Christian Davis
50. BONUS: Edit Old Emails to be New Again w/ Jerrod Harlan
51. BONUS: 6 Emails that Boost Opens, Clicks & Sales… Guaranteed!
52. BONUS: Quick & Easy Split Test Wins w/ Jerrod Harlan
53. BONUS: SMS Marketing w/ CJ Flood
54. BONUS: Sample 30 Day Content Plan
55. BONUS: Email Paramedic Swipe File of 100+ Best-Performing Emails
56. Module #3: Bulletproof Strategy & Automation
57. My Exact Email List Management Strategy
58. What to do when you sign into an ESP
59. Broadcasts vs Automations
60. The Key Automations You Must Set Up ASAP
61. Automatic ‘Follow Up’ Emails (Extra 12% Sales)
62. Creative ways to make HIGH-ticket sales
63. How to think about Stats (even after iOS 15)
64. How to Track Sales (and get paid bonuses)
65. Grow your Email List for Free (Re-engagement)
66. BONUS: Make Money when people Unsubscribe
67. BONUS: 7 Figure Company’s Email Marketing Strategy
68. BONUS: My Exact Email Automation Templates
69. BONUS: My Exact Email Stat Tracking Sheet
70. BONUS: My Exact Client Research/Onboarding Document
71. Module #4: Deliverability
72. How much can you make w/ better Deliverability?
73. How to tell if you have Email Deliverability Problems
74. What causes Good or Bad Email Deliverability?
75. How to avoid the Gmail Promo Tab (Anti-Promo Tab Code – up to 2x open rates)
76. How to get out of Spam, Pt 1 (DKIM/SPF/DMARC)
77. How to get out of Spam, Pt 2 (Segmenting)
78. How to get out of Spam, Pt 3 (Faster Results)
79. BONUS: Email Deliverability Q&A
80. BONUS: How I got my first ‘ELM’ client out of spam
81. BONUS: How to choose or migrate your ESP
82. Module #5: How to quickly find & close CLIENTS
83. You’re only 3-5 clients away from $10k+/mo
84. What to Offer & How Much to Charge
85. Personal Branding – Avoid ‘Client Turn-Offs’
86. Upsell your past/current clients into ‘ELM’
87. Getting Referrals & Testimonials w/ Brian Speronello
88. The right way to get clients from Social Media
89. My ‘Ask & Show’ Client-Getting Strategy
90. Cold Emails that get Clients w/ Andrew Hodukavich
91. My Personal Sales Script (for calls or messages)
92. How to set up all the ‘Client-Closing Tools’
93. Payments, Contracts, & Onboarding Templates
94. BONUS: The Email Paramedic Certified Job Board
95. BONUS: How to Get Clients w/ Sean Ferres
96. BONUS: How to transition from a Job to Freelancing
97. Module #6: Going from freelancer to business/agency owner
98. How I went from 0–>7 Figs (and my plan for 8)
99. Freelancer, Agency Model, or Business Owner?
100. Creating a UNIQUE High-Ticket Offer
101. Should you create a low ticket info-product?
102. BONUS: How I “easily” 5x’d a client’s business
103. BONUS: Facebook Ads with Loren Pinilis
104. BONUS: YouTube Ads with Brian Moncada
105. AI Module: The BEST ways to use AI
106. How to write your 1st (or next) GREAT email w/ AI
107. Research & Write for New Niches/Clients

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